Archive for March, 2010

Great Lakes Distillery Releases Test Batch of Bourbon

Great Lakes Distillery released its first batch of bourbon on March 20th.

The Milwaukee distillery claims the bourbon is the first produced in Wisconsin since Prohibition.

Great Lakes Distillery Test Batch bourbon, bottled at 92 proof, was released March 20 at a price of $44.95 per 375-ML bottle.

Great Lakes will held a release party that same day at the distillery and offered bourbon cocktails made from the Great Lakes’ test batch.

The batch of bourbon was distilled nearly three years ago and aged in smaller barrels. Since only 263 bottles of the bourbon were made, it was only be available at the distillery.

“We’ve been sampling it and it got to a point where we thought it was ready to go,” said Guy Rehorst, Great Lakes Distillery founder and distiller.

Since whiskey cannot be quickly scaled up and replicated, Great Lakes said it will be several more years before any additional bourbon becomes available after this batch sells out.

“We have more bourbon in the works but it’s years off,” Rehorst said.

Bourbon can take anywhere from two to 12 years to age, he said.

Great Lakes Distillery also produces premium vodka and gin sold under the Rehorst brand name. In September 2009, it introduced a new line of absinthe, a once-banned anise-flavored spirit.

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Splash of Bourbon Makes Food Taste Better

Click the image to purchase the book!

A splash of bourbon whiskey makes food taste better. Kentucky cooks have known this for a long time, and with the increasing popularity of bourbon, a new generation of food lovers have discovered many uses for this versatile spirit in the kitchen. With this in mind, veteran food writer and cookbook author David Dominé has published a collection of original recipes that will help readers enjoy bourbon’s distinctive flavors in dishes from crumpets and cakes, to dressings and dumplings, and pilafs and purées.

Not only does does Dominé entertain his readers with interesting tidbits about this distinctive American spirit, he discusses subtle differences in the bourbons used in this, the first-ever collection of recipes designed to showcase a wide variety of brands while promoting tourism at Kentucky’s distilleries.

In addition to sights along the Kentucky Bourbon Trail, this “coffee table” style cookbook features stunning color photographs of each of the 70 food dishes. The author also includes brief histories of distilleries, notes from the master distillers and explanations for such terms as single barrel, small batches and bottled-in-bond.

Shrimp and Corn Hushpuppies, Bourbon Butternut Squash Soup, Kentucky Derby Salad, and Trout Gratin are just a few of the recipes included. Dominé also prepares whiskey-laced originals such as Bourbon Battered Fish with Pumpkin Seeds and Twice Baked Sweet Potatoes. The decadent Bourbon Ball Torte, a four-layer, chocolate concoction filled with rich butter cream, whiskey and pecans and coated in smooth chocolate ganache, is topped with one of the Bluegrass State’s most famous confections, the bourbon ball! Whether it is simmered in soups, drizzled in dressings or baked into breads, bourbon is sure to become a staple in your pantry after reading Splash of Bourbon, Kentucky’s Spirit.

Dominé will be signing his new book in many Kentucky bookstores throughout April. Check with your local bookstore for more information.

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Four Roses to Host Kentucky Derby Events

To kick off the Derby events, Four Roses hosts the 7th Annual Rose Julep Contest.  This event will be held at Sully’s on Fourth Street Live in Louisville on Thursday, April 8 from 5:00 – 7:00 p.m.  Top area bartenders will compete for prizes with their own version of a Mint Julep using Four Roses Bourbon.

Join Four Roses Master Distiller, Jim Rutledge and a well-known panel of judges as they select a truly remarkable Bourbon in honor of the Great Steamboat Race.  The Barrel Selection on the Belle of Louisville will be held on Monday, April 12 at 10:00 a.m. The specially selected Single Barrel will be served during The Great Steamboat Race.

For the 5th consecutive year, Four Roses will be a contributing sponsor of the Great Steamboat Race on Wednesday, April 28, a Kentucky Derby Festival event.  A limited number of tickets are being offered to Mellow Moment Club members at a discount price of $65.00 each.  Tickets will be sold on a first come, first serve, basis with a maximum of 2 tickets per person.  Four Roses will have a tasting booth aboard the Belle of Louisville for everyone to enjoy.  Jim and other Four Roses staff will be on board and will be looking forward to spending time with members.

Throughout the day on Wednesday, April 28, Four Roses will be the featured Bourbon at “The Kentucky Bourbon Tent” at Fest-a-Ville.  Stop by the full-service bar, or just to say hello.

For additional Derby Events and details please visit: www.kdf.org

Four Roses news and events visit: www.fourroses.us

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Firefly Sweet Tea Bourbon, Buzzing Soon

In April, Firefly Distillery is launching a Sweet Tea Bourbon to complement its flavored vodka sweet-tea line. The Firefly website currently has this to say about their new product:

Firefly Sweet Tea Flavored Bourbon Whiskey starts with handcrafted Kentucky Straight Bourbon Whiskey from the world renowned Buffalo Trace Distillery. It is then infused with South Carolina tea and real sugar cane. The experience is a perfect blend of sweet tea and bourbon, two southern traditions. Try it with spring water over ice.

Firefly Distillery is a distillery located on Wadmalaw Island, thirty miles south of Charleston, South Carolina that manufactures a line of vodka products using muscadine  grapes local to South Carolina. According to Wikipedia, In October 2008, Firefly Distillery and Sazerac Company formed a joint venture to manufacture and distribute Firefly Sweet Tea Vodka at Sazerac’s Buffalo Trace Distillery in Kentucky in order to meet the growing market demand. Through this joint venture Firefly Sweet Tea Vodka was able to be distributed to all states by March 2009.

Will this be a perfect sipping drink on a hot summer day? We look forward to getting a taste of this new concoction very soon. If you taste it first, be sure to leave us a comment and let us know how you like it.

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Woodford Reserve 2010 KY Derby Bottle Out Of The Gate

Woodford Reserve is set to release the latest bottle in their Kentucky Derby collection. The year’s bottle will commemorate the 136th running of the KY Derby and feature artwork by Jeaneen Barnhart from Louisville, KY. The limited edition liter-size bottle will be available in early April in 42 US states at a suggested retail price of $42.99. Some folks seem to have gotten their hands on the bottles a bit early this year, as they are already showing up for sale on eBay.

Barnhart’s striking work depicts the vibrancy and intensity of Kentucky Derby racehorses as they charge toward the finish line. The artist’s signature adorns the neck of the bottle, and an attached neck tag bears information about the artist and product.

“As a proud supporter of horse racing, it is fitting that Woodford Reserve has been selected once again as the ‘Official Bourbon of the Kentucky Derby,’ America’s most prestigious horse race,” said Laura Petry, Woodford Reserve brand manager. “We are honored to partner with Jeaneen on this one-of-a-kind bottle that commemorates this historic partnership.”

In addition to purchasing a true collector’s item, consumers can enter into Woodford Reserve’s Kentucky Derby Sweepstakes with a chance to win a VIP trip to the 2011 Kentucky Derby. Though no purchase is required for entry, bottle buyers can enter by registering their bottle’s unique number, printed on the neck label, at www.WellCraftedDerby.com. Upon registering they will be given a randomly-generated post position, from 1-20, for the 2010 Kentucky Derby. If the horse that starts from their assigned post position wins, he/she will be entered in the grand prize trip drawing. Full details are available, for purchasers and non-purchasers, at www.WellCraftedDerby.com.

If you would like to get your bottle signed, Woodford Reserve will hold a free Derby bottle signing event on April 21, 2010 from 11:00 A.M. – 1:00 P.M. at the Woodford Reserve Distillery Visitor Center. The Woodford Reserve Derby bottle will be available for purchase in the gift shop.  Both the artist of the bottle and Master Distiller Chris Morris will be on hand to sign your bottle.

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Ticketmaster to Distribute Tickets for Calipari Maker’s Bottle Signing

University of Kentucky Wildcats fans are reaching a fevered pitch, and the April 9 John Calipari Maker’s Mark bottle signing at Keeneland is the hot ticket.

So hot that Keeneland has signed on with Ticketmaster to handle the lottery-type distribution of tickets.

Now, rather than a live lottery drawing prior to the bottle signing at the Keene Barn and Entertainment Center Keeneland is working with Ticketmaster to conduct an online distribution on April 3 beginning at 10 a.m. of 1,200 tickets allowing one ticket per customer. Fans should go to ticketmaster.com on April 3 (type “Keeneland” in the search box to find the direct link).

The Ticketmaster page will not be available until a few days before the sale. You will not be able to place your order until 10am on April 3rd, 2010.

The April 9 signing is limited to one 2010 commemorative bottle per person, with no other memorabilia or souvenir items allowed.

“Many events are now utilizing online ticketing distribution systems. We believe that utilizing such a system in this case will help us ensure a safe, convenient and more enjoyable process for all concerned”, said Keeneland President and CEO Nick Nicholson.

The face value of the ticket is free; however, there will be a $1 handling fee through Ticketmaster. Keeneland will, in turn, make a $1,200 contribution to Galilean Children’s Home in Liberty, Kentucky the charity of choice for this year’s Maker’s Mark Ambassadors.  Find out more about Galilean Children’s Home at galileanhome.org

Patrons can claim their tickets in person beginning Tuesday, April 6 at Keeneland’s drive thru wagering booths between 8 a.m. and 6 p.m. In order to claim the ticket, fans must bring a copy of their online receipt as confirmation and a photo ID. Participants also may be able to pick up their tickets inside of Keeneland’s South Gate Thursday evening, April 8th, beginning at 6 p.m.

Ticket holders must be in line no later than 7:00 a.m. on Friday, April 9. The commemorative ticket will designate the specific place in line for each participant. The signing – with Coach Calipari, Nicholson and Bill Samuels of Maker’s Mark – will start at 8 a.m.

Keeneland also is allowing ticketholders to camp out overnight, if they desire, under the grandstand beginning Thursday evening, following that day’s races.

For more information, please visit keeneland.com

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Much thanks and credit for this story goes to BBQandBourbon.com. Please check out and follow their website for lots of great bourbon news, recipes, events, and MUCH more!

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Photo of New Maker’s 46 Bottle Makes Appearance

A picture of the bottle of new Maker’s Mark bourbon, Maker’s 46 which is scheduled to be released soon, showed up on the Maker’s Mark Facebook page yesterday. The posting said,  “We took a few test shots of the new Maker’s 46 bottle a couple of days ago. Thought you might like a sneak peek”!

The bottle continues with the Maker’s Mark trademark red wax and seal, but sheds the paper label and gets a little more slim and sexy than the traditional Maker’s bottle.

Ambassadors will get a chance to sample the new product at the distillery for the first time on April 10, Ambassador Homecoming Day. As far as Bourbon Buzz is aware, an official public launch date for the new bourbon has not been announced. Look for it to hit shelves before the end of Spring.

Read more about this new bourbon here.

See the video below to hear Master Distiller Kevin Smith and Maker’s Mark president Bill Samuels talk about the new Maker’s 46 bourbon.

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Jim Beam and ESPN Bring The Next Round to Sports Fans and Bourbon Fans Alike

DEERFIELD, Ill. — Jim Beam® Bourbon, the world’s number one selling Bourbon, is proud to announce an innovative venture with ESPN to launch The Next Round – Served Up By Jim Beam, a Web series hosted by ESPN personality and award-winning journalist Scoop Jackson and featuring famous guests discussing the news with a focus on sports and pop culture.

The Next Round, which launches Sunday, April 4, during the first commercial break of the 11 p.m. ET SportsCenter as well as on ESPN.com, will provide sports fans with a seat at the most exciting table in town. Each episode will feature Jackson and a range of guests – actors, athletes, media personalities and comedians – discussing the relevant topics of the moment. Known for his strong opinions and edgy perspective, Jackson has covered sports and culture for more than 15 years.

“This far-reaching media integration is a first of its kind for Jim Beam,” said Kelly Doss, senior director Bourbons, Beam Global Spirits & Wine, Inc. “We like to create legendary experiences for guys, and we know that they bond over Jim Beam cocktails and sports – a perfect combination. By seamlessly integrating the Jim Beam brand with ESPN’s many properties, including their network, Web site, magazine and radio outlet, we’ll truly be able to play where our guys play. We’re excited to get this venture under way.”

New content will air every two weeks on ESPN.com, and portions of the show will air during the 11 p.m. SportsCenter on ESPN. Segments will be recorded in Los Angeles at a custom-built ESPN/Jim Beam studio and at six remote locations that will include cities hosting major sporting events throughout the year. The Web series premiere will be shot at a bar in Boston to coincide with baseball’s opening day. Additional shoot locations will be announced at a later date.

“We think The Next Round will resonate with our audience and create the kind of social currency that will elevate Jim Beam’s brand in the minds of their target consumers, while providing valuable content to our fans,” said Ed Erhardt, President, ESPN Customer Marketing and Sales. “These kinds of innovative programs play to our strengths and allow us to strategically program across screens so our advertisers can reach their target audience in a meaningful way.”

The Next Round will be featured across several ESPN properties and will have its own custom page on ESPN.com, which will house clips of the show, shoot summaries, video podcasts, pictures and links and will act as the hub for fan social media interaction. Once per month, The Next Round segments will be featured on ESPN Radio. Additionally, ESPN The Magazine will feature The Next Round six times throughout the course of the program.

To drive viewership of the Web series, Jim Beam and ESPN are implementing a robust retail program with co-branded point-of-sale materials.

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