Posts Tagged specialty bottles

Woodford Reserve Releases 2011 KY Derby Bottle

March 31, 2011, Louisville, KY – Woodford Reserve, the Official Bourbon of the Kentucky Derby® is honoring the country’s favorite horse race with the release of the 2011 Kentucky Derby commemorative bottle. The limited-edition bottle features the artwork of award-winning artist and Virginia native Brett Amory.

Amory showcases two horses racing in those final moments towards the finish line with the only splash of color on the bottle. One can feel the intensity of the race shown by the two horses digging into the ground while dirt is tossed up in the air. The two colored horses along with their jockeys are the main feature on the bottle, standing out against a silhouette of muted browns and grays of the historic spires and fans in the background. The bottle also features Amory’s signature prominently at the bottom of the label as well as a neck-tag bearing information about him.

“The build up to the Derby is unlike any other sporting event,” says Amory.  “Louisville is absolutely transformed, and people from all over the world come to join the excitement.  I wanted to capture on canvas that one key moment they all came to see.”

The limited edition liter-size bottle will be available in early April in 42 US states at a suggested retail price of $42.99.

“The horses–what the Derby is all about–grab you on the bottle,” says Laura Petry, Woodford Reserve brand manager.  “So it is very fitting as a proud supporter of horseracing and the ‘official bourbon of the Kentucky Derby’ for the past 13 years, that Woodford Reserve is honored to be a part of the greatest two minutes in sports that takes our breath away every year.”

In addition to purchasing a true collector’s item, consumers can enter Woodford Reserve’s Kentucky Derby Sweepstakes with a chance to win a VIP trip to the 2012 Kentucky Derby. Consumers can enter by either registering their bottle’s unique number printed on the neck label, or by entering any random five digit code at www.WellCraftedDerby.com. Consumers may also enter by mail.  Upon registering they will be given a randomly-generated post position, from 1-20, for the 2011 Kentucky Derby. If the horse that starts from their assigned post position wins, he/she will be entered in the grand prize trip drawing. Official Rules are available at www.WellCraftedDerby.com.*

* NO PURCHASE NECESSARY – a purchase will not improve your chances of winning. Must be 21 or older to participate. Limit 12 entries per person and email address. Void in CA, VA and where prohibited. Other restrictions may apply.  See Official Rules for details.

Woodford Reserve also sponsors a Grade I race, the Woodford Reserve Turf Classic, which is run on Derby Day, May 7, 2011, and has become one of thoroughbred racing’s premier turf events.

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New Makers Mark Bottle Only Available in New Hampshire

Check out this limited edition commemorative Maker’s Mark bottle honoring the 75th anniversary of the New Hampshire State Liquor Commission. There are 6,000 bottles being sold all across the state of New Hampshire (NH). You can get more information by visiting http://www.nh.gov/liquor/index.shtml. Get these while you can. With a small number like 6,000 produced they will not last long and will quickly become a collectors item.makersmark-nh-bottle

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Specialty Beam Bottles Generate Support For Military And Firefighters

DEERFIELD, Ill., May 18 (FoodBizDaily) — This summer, limited-edition bottles of Jim Beam – the world’s No. 1-selling Bourbon – will help generate much-needed support for America’s military, firefighters and their families. Wrapped with custom labels in support of Operation Homefront or the Terry Farrell Firefighters Fund, the specialty bottles will be available starting May 25, Memorial Day.

Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE:FO) ] developed these specialty bottle labels to raise awareness for two non-profit organizations dedicated to the well-being of these heroes and their families. Operation Homefront provides emergency financial and morale assistance to troops, their families, and wounded warriors, while the Terry Farrell Firefighters Fund assists firefighters and their families with educational, medical and equipment needs. The two Jim Beam bottles – one bearing Operation Homefront’s stars and stripes logo and the other depicting a firefighter – will be available in select stores Memorial Day through the Fourth of July.

BEAM GLOBAL SPIRITS & WINE OPERATION HOMEFRONT BOTTLE“We all benefit from what these brave men and women do every day and this is a way that people can show their appreciation while enjoying themselves at the same time,” said Rory Finlay, global chief marketing officer, Beam Global Spirits & Wine, Inc. “We invite everyone to toast these two worthy organizations.”

Operation Homefront

“Our partnership with Jim Beam is tremendous because of the Bourbon’s popularity,” said Amy Palmer, chief operating officer, Operation Homefront. “Dedicating a bottle to our organization gives us great visibility and allows people to show their support for the troops who risk their lives to protect our freedom.”

Last year, Jim Beam donated upwards of $250,000 to Operation Homefront through corporate donations, local market events as well as support from its distributors and retailers. Jim Beam hopes to build on that momentum and raise even more money to support Operation Homefront’s mission. For more information about Jim Beam’s partnership with Operation Homefront, please visit http://www.jimbeam.com/operationhomefront.aspx.

“Jim Beam supports Operation Homefront and the Terry Farrell Firefighters Fund because our brands share the same commitment and values – true character, integrity and doing the right thing,” said Kelly Doss, senior director of Bourbon and whiskeys, Beam Global Spirits & Wine, Inc.

Terry Farrell Firefighters Fundbeam-global-spirits2

After fire Chief Terry Farrell perished in the terrorist attacks on the World Trade Center – along with 342 of his firefighter brethren – his family established his namesake Fund that honors these modern day heroes. The organization donates firefighting equipment to underfunded fire stations as well as provides scholarships and medical services to the families of active, retired and fallen firefighters across the nation.

“By simply buying a bottle of Jim Beam, people across America can send a message of appreciation to the firefighters who keep us safe,” said Brian Farrell, chairman of the Fund and brother of Terry Farrell.

Jim Beam has already raised $200,000 for the Fund since 2005, and plans to donate an additional $100,000 this year by expanding commemorative bottle sales from the East Coast to 23 states. For a list of participating states and more information about the Fund, please visit http://www.terryfarrellfund.org/.

Jim Beam(R) Kentucky Straight Bourbon Whiskey, 40% Alc./Vol.

(C)2009 James B. Beam Distilling Co., Clermont, KY.
Source: Beam Global Spirits & Wine

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