News
Maker's Mark® Teams Up with Two-Time WNBA Champion & Olympic Gold Medalist Kelsey Plum to Launch Limited-Edition Bourbon Maker's Mark®, the Iconic Kentucky Bour
"Yam Jam by Kelsey Plum" Private Selection, inspired by her Perfectly Unreasonable spirit, will benefit The Los Angeles Fire Department Foundation
LORETTO, Ky. , April 29, 2026 /PRNewswire/ -- Maker's Mark®, the iconic Kentucky bourbon, today announced a collaboration with Olympic gold medalist, WNBA All-Star and Los Angeles Sparks guard Kelsey Plum. Together, Plum and Maker's Mark have created a custom Private Selection bourbon inspired by Plum's relentless pursuit of excellence and unapologetically bold approach to her craft. Launching just ahead of the 2026 WNBA season, Yam Jam by Kelsey Plum will be available beginning May 7 at select retailers in Los Angeles.
Last year, Plum visited Star Hill Farm, home of the Maker's Mark Distillery, to participate in the brand's Private Selection program—an immersive experience that allows individuals, as well as retail and restaurant partners, to create a one-of-a-kind expression by customizing the finishing process of Maker's Mark bourbon.
Source: Maker's Mark / PR Newswire. Photo credit: Maker's Mark.