Paper Trail

Jim Beam Gets a Fresh COLA Stamp

A new straight bourbon whiskey COLA for Jim Beam just showed up in the TTB Public COLA Registry (Kentucky).

Jim Beam has a fresh Certificate of Label Approval on file with the Alcohol and Tobacco Tax and Trade Bureau — logged as a straight bourbon whiskey COLA completed 10/23/2026 out of Kentucky.

Think of a COLA as the paper trail, not the release calendar. It’s an early look while we wait on the brand. Swing by Labels again soon; we’re watching the registry so you don’t have to.

View the TTB COLA

Source: TTB Public COLA Registry (TTB ID 26293001000088).