Dierks Bentley's Row 94 Unveils Trifecta of Major Developments: Trespasser's Proof - a First-of-Its-Kind Bourbon Aged at the Opry, First-Ever Tasting Room, and a Guided Nashville Tour

Ahead of 2027 Release, Trespasser's Proof Begins Its Final Aging at the Grand Ole Opry

Bringing Fans Closer to ROW 94, New Tasting Room and Guided Tour Set To Launch This Week

NASHVILLE, Tenn. , Nov. 5, 2026 /PRNewswire/ -- Multi-platinum entertainer Dierks Bentley is bringing ROW 94 closer to home with three major announcements for his Kentucky straight bourbon brand. During a press conference at the Grand Ole Opry celebrating the Second Annual Dierks Day, Bentley and Justin Willett, VP of Operations, Lofted Spirits, unveiled a new addition to the ROW 94 lineup: Trespasser's Proof, a limited expression set to arrive in 2027 that begins its final stage of aging this week on the hallowed grounds of the Grand Ole Opry. Bentley also announced two new ways for fans to experience ROW 94: the opening of the brand's first-ever tasting room in downtown Nashville and the launch of The Music Whiskey Trail: Dierks Bentley & ROW 94 , a guided tour from Mint Julep Experiences. Both experiences will open to the public this week.

The expression also pays tribute to another of Nashville's most storied music landmarks: the Ryman Auditorium. Home to the Grand Ole Opry for almost 30 years, the stage of the Ryman, also known as the "Mother Church," was built of hard white oak and sugar maple. A circle of those same woods still graces the current stage, where every artist steps into history. In honor of that legacy, ROW 94 selected staves of the very same wood species to finish Trespasser's Proof, bringing another piece of Nashville's musical history into the bourbon. With each barrel developing its own character, the final proof has yet to be determined. The distillery team will sample throughout the aging and finishing process before setting the proof just ahead of bottling. ROW 94 Trespasser's Proof, a four-barrel batch, is slated for release in early 2027 at a suggested retail price of $100. It will be available online and at select bourbon bars and retailers while supplies last. For more information on ROW 94, visit ROW94whiskey.com.

Following the press conference, the celebration continued later that night as Bentley returned to the Opry stage for a performance before hosting an after party at the new ROW 94 Tasting Room. Located at the Bode Hotel in downtown Nashville at 401 President Ronald Reagan Way, Nashville, TN 37201, the tasting room is part bourbon bar, part backstage pass. A Dierks Bentley hologram installation anchors the space alongside archival photography from Green River Distilling Co. in Owensboro, Kentucky, where ROW 94 is made. The walls hold authentic tour memorabilia including gear from Bentley's past tours and autographed guitars.

Opening to the public this Thursday, Nov. 5, the ROW 94 Tasting Room will welcome guests Thursday through Sunday from 4-10 p.m. Guests can start with Flight 94 ($25), featuring a one-ounce pour each of ROW 94, ROW 94 Full Proof and Broken Branches. The cocktail menu pairs familiar classics with original creations, including the Broadway Smoke, made with ROW 94, allspice, walnut liqueur, demerara syrup, and tobacco smoke; Free & Easy, with ROW 94, sweet vermouth, Bénédictine, and bitters; The Front ROW, featuring brown butter-infused ROW 94, espresso, pecan, amaro, and demerara; 615 Sunset, with ROW 94, Aperol, lemon, chili syrup, walnut, and toasted rosemary; and Dierks' Lemonade, made with ROW 94, raspberry, and lemonade. The menu also features classics like the Music Row Mule, Whiskey Sour, Whiskey Smash, and The Last ROW. ROW 94 T-shirts and trucker hats are also available for purchase.

Beginning this Saturday, Nov. 7, The Music Whiskey Trail: Dierks Bentley & ROW 94 offers fans a chance to experience the Nashville that helped shape Bentley's career. The three-hour guided experience from Mint Julep Experiences will run every Saturday from 2-5 p.m. for $169 per person, tracing key stops throughout Music Row, Lower Broadway, and the historic Station Inn in the Gulch. Aboard Mint Julep's luxury fleet, guests will visit Dierks Bentley's Whiskey Row on Broadway for a signature Dierks' Lemonade made with ROW 94, the Ryman Auditorium for an inside look at the iconic venue that has been the backdrop for several memorable moments throughout Bentley's career, and the ROW 94 Tasting Room to sample select expressions and the story behind its creation. Tickets are available now at mintjuleptours.com/nashville/row-94-dierks-bentley-tour.

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Source: PR Newswire Spirits Desk / PR Newswire. Photo credit: PR Newswire Spirits Desk.